Mimi Holliday London Ltd
- Small
- Active
- 5 years
- £47,027 (assets)
- Real address
- 2 directors
- 2 owners
- Irregular importer
- E-commerce
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Social media
Summary
Mimi Holliday London Ltd is a small, active company based in London, UK, founded five years ago in 2019. It has £47,027 in assets and operates an e-commerce site selling lingerie. The company has two directors and two owners, and its registered address is a real one with only one other company registered there. It’s an irregular importer, bringing in clothing and accessories (not knitted or crocheted) for just one month, with the last import activity recorded in November 2020. The company operates in the retail sale via mail order houses or via internet industries.
The website, Mimi Holliday, showcases a wide range of luxury lingerie, including bras, knickers, and swimwear, emphasizing its iconic bras and commitment to fit and comfort. It’s clear the business is focused on a premium, online customer experience, with a vibrant website and detailed product descriptions. The site also has a blog with content reinforcing its expertise in lingerie solutions.
Financially, Mimi Holliday London Ltd shows a mixed picture. Current assets have decreased slightly to £47,000, while net assets have fallen by a more significant 18% to £14,000. Cash reserves have also declined by 36% to £5,400. Creditors have decreased by 21%, suggesting some improvement in managing debts. The company meets two of the three criteria to be considered small (turnover under £10.2m, assets under £5.1m, and fewer than 50 employees). With no auditor mentioned (likely exempt as a small company), the figures are unaudited.
The company’s irregular import activity and the decline in cash reserves suggest it may be facing challenges maintaining consistent inventory and managing cash flow. However, the strong online presence and focus on luxury lingerie indicate a potential for growth if these challenges can be addressed.
Registered in England/Wales under the registration number 11996029, with a registered address at NW3 4AE, England, London, 54a Belsize Avenue, Hampstead.
WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Owners & PSC
-
Individual
- Edey Michael John
- 5 years
- 1
- 25%+
-
Resident of United Kingdom
-
Individual
- Murray Ryan Gordon
- 5 years
- 2
- 25%+
-
Resident of United Kingdom
Managers
-
Individual
- Edey Michael John
- 5 years
-
Resident of United Kingdom
-
Individual
- Murray Ryan Gordon
- 5 years
- 1
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted nine months ago.
Last news
-
Total exemption full accounts made up to 2023-11-30Download 8 pages pdf report
-
Confirmation statement made on 2024-06-14 with no updatesDownload 3 pages pdf report
-
Total exemption full accounts made up to 2022-11-30Download 8 pages pdf report
Importer profile by HS codes
Last imported products
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FAQ about Mimi Holliday London Ltd
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