Milina London Limited

Milina London Limited is a small, family-run e-commerce business based in Harrow, UK. Founded twelve years ago in 2012, the company is currently active and employs just three people. With £41,034 in assets, it operates from a virtual address shared by ninety-two other companies, a fact that raises some questions about its physical presence. Two directors and two owners, Lunavat Milina and Lunavat Vikram Pramodkumar, manage the business. Milina London specializes in handcrafted gold and sterling silver jewellery, selling through its website and offering a wide range of gemstone-studded pieces, bracelets, rings, and necklaces. The website highlights its commitment to natural materials and British craftsmanship, with a blog featuring articles on jewellery trends and styling tips.

The company’s financial picture reveals a mixed bag. Current assets have decreased by 23% to £41,000, while net assets have fallen by 8.5% to -£220,000. Bank borrowings have remained stable at £2,800, and cash reserves have dropped by a significant 60% to just £8,100. Creditors have also decreased slightly, suggesting a bit of improved debt management. The company’s small size—meeting two of three conditions for a small company—helps it remain flexible, but the decline in equity is concerning. There’s no auditor mentioned, likely due to the company’s exemption as a small business.

The website clearly shows that Milina London is focused on selling jewellery online, with a strong emphasis on gemstone pieces and a commitment to quality. The financial data, however, paints a picture of a business facing challenges. The decrease in cash reserves and the negative equity suggest that the company is burning through money faster than it’s bringing it in, although the decrease in creditors is a positive sign. Whether the family-run nature of the business and its focus on handcrafted jewellery can overcome these financial pressures remains to be seen.

Registered in England/Wales under the registration number 08170102, with a registered address at HA1 2AW, Harrow, Middlesex, Lynwood House, 373/375 Station Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.