Love For Sleep Ltd

Love For Sleep Ltd is a small, active company based in Greenford, UK, founded eight years ago in 2016. It employs just two people and holds £574,859 in assets. With a real registered address and three directors, the company operates as a regular importer of furniture, lighting, and prefabricated buildings—importing for 40 months, with the latest activity in February 2025. It also engages in irregular exporting, with just one month of activity recorded back in March 2022, also involving furniture, lighting, and prefabricated buildings. Two owners are listed, though this may not be exhaustive.

The company’s website, LoveForSleep.co.uk, showcases a wide range of nursery furniture, including cribs, cot beds, mattresses, and junior beds. It's clearly an e-commerce business, with a focus on selling directly to consumers. The site features lifestyle imagery, product photography, and a blog with articles about baby care and gift ideas. It even has a section highlighting its appearance in Vogue, adding a touch of prestige.

Financially, Love For Sleep Ltd presents a mixed picture. Current assets have fallen by 29% to £410,000, while net assets have dropped significantly by 44% to £150,000. Cash reserves have also declined, falling 40% to £95,000. Trade debtors have increased by 19%, suggesting potential delays in customer payments. Bank borrowings have seen a dramatic decrease, falling by 98%, and cash bank on hand is down 40%. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it remain nimble, but the decline in equity raises questions. As a small company, it’s likely exempt from an audit, so the figures are unaudited.

Despite these challenges, Love For Sleep Ltd appears to be a well-established e-commerce business with a strong brand identity and a focus on quality nursery furniture. It’s likely that the company is navigating the typical pressures of a growing business, but its online presence and product range suggest a solid foundation for future success.

Registered in England/Wales under the registration number 10282891, with a registered address at UB6 7LQ, England, Greenford, Middlesex, Unit 23 Wadsworth Business Centre 21 Wadsworth Road, Perivale.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.