London Tradition Ltd

London Tradition Ltd is a small, active company based in London, UK, established twenty-three years ago in 2002. The firm employs nine people and holds assets valued at £1,069,814, operating from a real registered address. With three directors and one owner, the company specializes in importing cotton products (sixteen months of import activity, last in January 1) and exporting clothing and accessories (one hundred and seventeen months of export activity, last in February 1). Its website, London Tradition, emphasizes British outerwear, particularly duffle coats, pea coats, and raincoats, designed and crafted in London. The site highlights "buy now, pay later" options and worldwide shipping.

The company’s website suggests a focus on direct-to-consumer sales, with a strong emphasis on brand storytelling and British manufacturing. The site features a blog with content about British craftsmanship and care tips for duffle coats. The company also offers bespoke services, indicating a potential for higher-margin sales.

Financially, London Tradition Ltd’s recent performance presents a mixed picture. Cash bank on hand has decreased by 9.4% to £640,000, while creditors have increased by 29% to £360,000. Net assets have fallen by 13% to £740,000, and current assets have remained constant at £1,100,000. Trade debtors have significantly reduced by 20%, which could indicate improved cash flow management. The company’s small size (meeting two of three conditions for a small company) allows it to remain flexible, but the decrease in equity raises questions about its long-term financial health. The accounts are unaudited, likely due to the company’s small size, and no auditor is mentioned.

Overall, London Tradition Ltd seems to be navigating a challenging environment. While its brand and product offerings appear strong, the recent financial trends suggest a need for careful management and potentially a focus on improving profitability.

Registered in England/Wales under the registration number 04353824, with a registered address at E9 5LN, 96b Wallis Road, London.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.