Hysteria Brands Ltd
- Small
- Active
- 5 years
- 6 employees
- £7,168,087 (assets)
- Virtual address
- 1 director
- 1 owner
- Regular importer
- Regular exporter
- Solo founder
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Summary
Hysteria Brands Ltd is a small, active company based in Cheltenham, UK, founded five years ago in 2020. It employs six people and holds £7,168,087 in assets, operating from a virtual address shared by 35 other companies. The company is led by a single director and owner, Whitmore Scott James, and functions as a solo founder operation. It regularly imports and exports toys, games, and sports equipment, with 66 months of import activity and 40 months of export activity recorded.
The company's website, hysteria.co.uk, showcases a range of brands and services, including a focus on marketing for today’s market. It operates an in-house marketing team, offering graphic design, website design, and SEO services to partners. Hysteria Brands also boasts its own storage facilities and a distribution network, partnering with companies like DHL and FedEx. The website highlights three key brands: Pop Figures, Loungefly, and Rock Roll Collectibles, each catering to different fandoms and collectible interests. It also provides contact information and a brief overview of its services.
Financially, Hysteria Brands Ltd shows a mixed picture. Cash reserves have significantly increased by 240%, reaching £110,000, while current assets have grown by 56% to £7,200,000. However, creditors have also risen by 18%, reaching £3,800,000. Trade debtors increased by 8.5%, suggesting a potential need to manage customer payments. The company’s equity has increased by 11% to £620,000, indicating a strengthening financial position. Despite these positive trends, net losses deepened, suggesting the company is burning through money. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it stay agile, but the increased creditors raise questions. With no auditor mentioned, the figures rely on unaudited statements.
In short, Hysteria Brands Ltd is growing, but it’s also facing financial pressures. The company’s focus on marketing and brand partnerships, along with its in-house capabilities, positions it for continued growth—but managing its creditors will be key to long-term sustainability.
Registered in England/Wales under the registration number 12403024, with a registered address at GL50 1TA, England, Cheltenham, Eagle Tower, Montpellier Drive.
WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Owners & PSC
-
Individual
- 5 years
- 15
- 75%+
-
Resident of United Kingdom
Managers
-
Individual
- 5 years
- 20
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted three months ago.
Last news
-
Confirmation statement made on 2025-03-06 with updatesDownload 4 pages pdf report
-
Unaudited abridged accounts made up to 2024-01-31Download 6 pages pdf report
-
Confirmation statement made on 2024-08-09 with no updatesDownload 3 pages pdf report
Hysteria Brands Ltd controls
Owns & Controls
-
Corporate
- 5 years
- 75%+
-
Resident of United Kingdom
-
Corporate
- 5 years
- 75%+
-
Resident of United Kingdom
Importer profile by HS codes
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Last imported products
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Exporter profile by HS codes
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Last exported products
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FAQ about Hysteria Brands Ltd
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