Hiyahiya Europe Ltd

Hiyahiya Europe Ltd, based in Norwich, UK, is a small, family-run business with an active status. Founded nine years ago in 2016, the company employs nine people and holds £457,979 in assets. It operates from a real address and is led by four directors and two owners. The business is a regular importer of iron or steel products, with 12 months of import activity recorded, and a regular exporter, boasting 43 months of export activity, both concluding in February 2025.

The company’s website showcases a specialist retailer of knitting and crochet supplies, particularly focusing on interchangeable needles. It’s the wholesaler for the renowned brand, HiyaHiya, bringing its innovative needles and hooks to the European market. The site highlights a range of products, from DPNs and fixed circulars to accessories and cases, catering to both hobbyists and professionals. HiyaHiya Europe also emphasizes its commitment to quality and innovation, with products critically acclaimed by bloggers and vloggers worldwide. The website also reveals a focus on customer service, offering bespoke software development and JavaScript support.

Financially, Hiyahiya Europe Ltd presents a mixed picture. Average number of employees during the period increased by 89%, jumping to 17, while cash bank on hand fell by a significant 63%, down to £63,000. Bank overdrafts decreased dramatically, dropping 92% to just £1,200. Trade debtors increased by a substantial 160%, reaching £34,000, potentially indicating a shift in payment terms. Creditors decreased by 41%, suggesting improved debt management. Despite these changes, the company’s small size (meeting two of three criteria for a small company) allows for agility. With no auditor mentioned, the financial statements are unaudited.

Overall, Hiyahiya Europe Ltd appears to be navigating a period of change, with growth in employees and debtors offset by declines in cash reserves. The company’s focus on a niche market and its reputation for quality should help it weather these challenges, but careful financial management will be essential.

Registered in England/Wales under the registration number 10049664, with a registered address at NR6 6HP, England, Norwich, 3 Javelin Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.