Genuinestyleuk Ltd

Genuinestyleuk Ltd from Middlesbrough UK: a small, active company founded eleven years ago in 2014, employs five people, and holds £597,059 in assets. Operating from a virtual address shared by forty-four other companies, it’s managed by three directors and two owners. The business runs an e-commerce site selling designer sunglasses and ski goggles, importing optical and medical tools and devices irregularly – just one month of imports recorded as of June 2022.

The company’s website, infogenuinestyle.com, showcases a wide range of brands like Oakley, Mulberry, and Versace, offering free delivery and returns. It’s clear that Genuinestyleuk Ltd aims to stand out with desirable brands and products, constantly expanding its offerings. The site even features a "virtual try-on" photo feature, allowing customers to see how sunglasses look before purchasing. The business operates in the retail sale via mail order houses or via internet industries.

Financially, Genuinestyleuk Ltd shows some concerning trends. While current assets increased by 25% to £600,000, net assets surged 220% to £130,000 – a positive sign. However, bank borrowings decreased by -8.1% to £34,000, and cash reserves plummeted by -88% to just £1,100. Creditors decreased by -8.1% to £34,000. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it remain nimble, but the sharp drop in cash reserves is something to watch. The company is exempt from an audit, so the numbers are unaudited.

It’s clear that Genuinestyleuk Ltd is a small business navigating the challenges of e-commerce. While the website and brand offerings seem well-curated, the financial data suggests it’s burning through cash, and the company will need to watch its expenses closely to ensure long-term sustainability.

Registered in England/Wales under the registration number 08942127, with a registered address at TS5 6HA, England, Middlesbrough, 384 Linthorpe Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.