Fake It Flowers Limited

Fake It Flowers Limited, based in London, UK, is a small, active company founded twelve years ago in 2012. With three employees and £372,770 in assets, it’s a solo-founded operation led by a single director and owner, Gwyn Rebecca Louise. The business boasts a perfect 5.0 Google rating based on five reviews and operates from a real address. It’s a regular importer, specializing in prepared feathers, down, artificial flowers, and human hair products, with 16 months of import activity recorded, the latest in December 2024.

The company’s website, Fake It Flowers, positions itself as a purveyor of “fabulous fauxliage,” offering artificial flowers, foliage, and trees to transform spaces. It sources its products from around the world and offers both showroom visits and free consultations. The site also highlights previous clients, including private residencies and commercial spaces across the UK, and encourages visitors to sign up for news and exclusive offers. The business operates in the retail of furniture, lighting, and similar items, as well as the retail sale of flowers and plants.

Financially, Fake It Flowers Limited shows a mixed picture. Current assets decreased by 16%, falling to £370,000, while net assets dropped 17%, settling at £240,000. Cash bank on hand declined by 20%, reaching £260,000. Trade debtors increased by 12%, reaching £37,000, while creditors decreased by 16%, falling to £160,000. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it remain agile. With no auditor mentioned (likely exempt as a small company), the figures rely on unaudited statements.

Overall, Fake It Flowers Limited seems to be holding its own, but the decline in equity and cash reserves suggests it's facing some financial pressure. The company's focus on high-quality artificial flowers and its strong online presence could help it navigate these challenges, but careful financial management will be key to its long-term success.

Registered in England/Wales under the registration number 08323237, with a registered address at SW6 4RN, England, London, 419 New Kings Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.