Essential Designs London Ltd

Essential Designs London Ltd, based in Brentford, UK, is a small, active company founded just three years ago. With four employees and £54,630 in assets, it’s a modest operation run by one director and two owners. The company operates an e-commerce site and enjoys a stellar 5.0 Google rating from eleven reviews. It's an irregular importer of clothing and accessories, not knitted or crocheted, with recent import activity recorded just two months ago.

The company’s website, Essential Designs London, specializes in fair trade products and vintage bohemian style home furnishings, importing items from India and offering a wide range of products from throws and rugs to jewellery and incense. Free shipping is offered for orders over £100, and the site showcases a vibrant collection with a focus on handcrafted items. It's a niche market, and the website’s design is quite nice.

Financially, Essential Designs London Ltd presents a mixed picture. While cash reserves increased by a significant 460% to £4,100, current assets have declined by 9.1% to £55,000. Debtor levels have fallen sharply, dropping 37% to £28,000, which could indicate improved collection practices or a reduction in credit sales. However, creditors have risen by 87% to £95,000, and retained earnings have plummeted to -£40,000, a concerning trend. The company meets two of the three criteria for being classified as small (turnover under £10.2m, assets under £5.1m, fewer than 50 employees), which helps it avoid more stringent reporting requirements. No auditor is mentioned, consistent with its status as a small, exempt company.

The company’s reliance on imported goods, particularly with recent supply chain disruptions, could be a vulnerability. The decline in equity, despite increased cash, suggests the business is burning through money, perhaps investing in inventory or marketing. The two owners and one director, while providing focused leadership, may lack the resources to navigate these challenges. It’s a small business, and it’s a bit of a gamble.

Registered in England/Wales under the registration number 13841388, with a registered address at TW8 0GP, England, Brentford, Unit 2.23, International House 1110 Great West Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.