East London Parasol Company Ltd

East London Parasol Company Ltd, based in London, UK, is a small, active company founded nine years ago in 2015. With a real address and two directors, it operates as a sole owner business, employing just one person and holding assets totaling £619,411. The company runs an e-commerce site specializing in parasols, bases, and cushions, with a strong emphasis on handmade luxury and British craftsmanship. It regularly imports umbrellas, sun umbrellas, walking sticks, and similar items (11 months of import activity) and exports them as well (7 months).

The company’s website, East London Parasol, showcases a vibrant collection of parasols, from classic bamboo styles to colourful prints, alongside complementary bases and cushions. It also highlights collaborations with designers and features a blog with styling tips and customer photos—a testament to its commitment to community and inspiration. The company even won the Great British Brands Award for Best Emerging Brand of the Decade, a significant achievement.

Financially, East London Parasol Ltd presents a stable picture. Cash reserves remain steady at £360,000, and bank borrowings have not changed at £20,000. Current assets are also unchanged at £620,000. However, creditors have remained consistent at £33,000 and £96,000. The company’s small size (meeting two of three conditions for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for flexibility. The company's net assets are stable at £490,000. There's no auditor mentioned, likely due to its small size and exemption from an audit. The accounts are unaudited and were authorized on December 10, 2024.

Overall, East London Parasol Company Ltd seems to be financially healthy, maintaining a steady course. Its focus on handmade luxury and a strong online presence suggests a sustainable business model—although, it's important to note that the company has included a provision for a contingent liability of £10,000 relating to a supplier dispute.

Registered in England/Wales under the registration number 09617011, with a registered address at N1 3LE, United Kingdom, London, 187a Southgate Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.