Earth Rover Limited

Earth Rover Ltd, based in Newport, UK, is a small holding company with an active status, established seven years ago in 2017. The company employs seven people and holds £185,180 in assets. It has a real registered address, is overseen by three directors, and is owned by two individuals. Earth Rover Ltd regularly imports electrical machinery and equipment – thirteen months of activity recorded, with the most recent in February 2025 – and occasionally exports, with just one month of activity in April 2024.

The company operates in the manufacture of agricultural and forestry machinery, and its website highlights a not-for-profit organisation focused on enhancing our understanding of soil. The Earth Rover Program develops new, low-cost technologies for seeing into the soil, aiming to enable farmers to shrink both their economic outlay and their environmental impacts. The website emphasizes the importance of soil health and the potential for new technologies to improve agricultural practices.

Financially, Earth Rover Ltd presents a mixed picture. Creditors have increased significantly, jumping 2,200% to £480,000, while cash reserves have fallen 540% to £7,900. Bank borrowings have decreased by 97%, down to £11,000, and net assets have plummeted 37% to -£1.1 million. Despite this, trade debtors have increased by 35%, suggesting a potential issue with customer payments. The company meets the criteria to be considered small – turnover under £10.2 million, assets under £5.1 million, and fewer than 50 employees – and is exempt from an audit. The lack of an auditor mentioned suggests reliance on unaudited director-reported data.

While the company’s mission to improve soil health is admirable, the financial data reveals a concerning trend. It seems the company is burning through cash, and the increase in creditors suggests a need to manage its debts more effectively. Whether Earth Rover Ltd can sustain its operations and achieve its goals remains to be seen, but it’s clear that a change in financial strategy may be needed.

Registered in England/Wales under the registration number 10864067, with a registered address at TF10 8JZ, England, Newport, Shropshire, C/O Agri Epi Centre Ltd Poultry Drive, Edgmond.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.