Diversity Design Limited

Diversity Design Limited, based in London, UK, is a small, active company founded fifteen years ago. Despite a 5.0-star Google rating from 156 reviews, the business faces some financial challenges, with overdue accounts and confirmation statements. The company, owned by Eskander Mino Fouad, employs two directors and operates from a virtual address shared by 135 other companies. It’s a solo founder operation, and its core business is the retail sale of clothing in specialised stores.

The company’s website, diversitydesign.co.uk, showcases a wide selection of prom dresses, quinceanera gowns, and other special occasion attire. It appears to be primarily an e-commerce operation, with a focus on providing a curated collection and personalized styling advice. The site features a blog, size guide, and a section for retailers, suggesting a multi-faceted approach to sales and marketing. It’s clear that they are trying to build a brand around elegance and personal style.

Financially, Diversity Design Limited presents a mixed picture. While cash bank on hand decreased by 19% to £1,600, current assets increased by 0.68% to £160,000. However, equity plummeted 1900% to £22,000, a significant drop. Creditors decreased by 8%, indicating improved debt management, but bank borrowings increased, suggesting a reliance on external financing. The company meets two of three criteria to be considered small, with turnover under £10.2 million, assets under £5.1 million, and less than 50 employees. The lack of an auditor mentioned (likely exempt as a small company) means the figures are unaudited.

Overall, Diversity Design Limited seems to be navigating a period of transition. While the website and customer reviews suggest a strong brand and loyal customer base, the financial data reveals a need for careful management. It’s possible that the company is reinvesting in its online presence or expanding its product offerings, which could explain the drop in equity. However, the declining cash reserves warrant close attention.

Registered in England/Wales under the registration number 06970390, with a registered address at N14 6HF, London, 286b Chase Road, Southgate.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.