Desert Rose Racing Limited

Desert Rose Racing Ltd, hailing from Hailsham, UK, is a small, active company established fifteen years ago. With a single employee and £124,480 in assets, it's a solo founder's venture led by two directors. The company operates from a virtual address – a detail worth noting as ninety-nine other businesses share the same location. It's a regular importer, specializing in vehicles, parts, and accessories (excluding trains and trams), with five months of import activity recorded up to February 2025.

The company’s website paints a picture of a business focused on rally experiences. Desert Rose Racing caters to enthusiasts, offering events across Europe and beyond, including trips to Morocco and Turkey. It’s not a traditional e-commerce site; instead, it acts as a booking platform and information hub for rally adventures. The website highlights a range of services, from team support and bike preparation to overseas boot camps, catering to both seasoned competitors and those just starting out. It even offers ride support, leveraging years of experience from its team.

Financially, Desert Rose Racing Ltd presents a mixed picture. While cash reserves increased by 55% to £41,000, current assets declined by 3.1% to £120,000. Bank borrowings increased by 11% to £12,000, and creditors decreased by 9.6% to £290,000. Net assets, however, remained stable at -£190,000. The company meets the criteria for a small business, with turnover likely under £10.2 million and assets under £5.1 million, and only one employee. The lack of a mentioned auditor is typical for a small, exempt company. The significant decrease in property, plant, and equipment gross cost, particularly in plant machinery, might indicate a shift in operational focus or asset disposal. Overall, the company seems to be holding its own, but the negative equity suggests it’s operating on a tight margin, and the directors will need to keep a close eye on expenses.

Registered in England/Wales under the registration number 07175402, with a registered address at BN27 1DW, England, Hailsham, East Sussex, 30-34 North Street.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.