Denada Sales Ltd

  • Small
  • Active
  • 7 years
  • 6 employees
  • £256,848 (assets)
  • Real address
  • 2 directors
  • 2 owners
  • Regular importer
  • E-commerce

Field of Operation

Retail sale via mail order houses or via Internet
47910 203008 companies

Website

Social media

Summary

Denada Sales Ltd is a small, active company based in Uttoxeter, UK, founded seven years ago in 2017. With six employees and £256,848 in assets, it operates as an e-commerce site and regularly imports electrical machinery and equipment—a consistent pattern over the past 61 months, with the latest import occurring in January 2025. The company is owned and directed by Joyce Barry Dean and Charlton Lyanne Clare, who have held these roles for six years. It’s registered at a real address, with only one other company sharing the same location.

The company's website, Denada, focuses on selling Sandisk memory cards, emphasizing quality and satisfaction. It offers free UK shipping and features a blog with content about improving memory with Sandisk products. The site clearly targets consumers looking for reliable memory card solutions, with a focus on online retail.

Financially, Denada Sales Ltd presents a mixed picture. While current assets increased by 22% to £260,000, net assets dramatically improved, jumping 110% to £2,300. Bank borrowings decreased by 52%, with non-financial instruments dropping to £18,000. Cash reserves fell slightly by 1.5% to £57,000. Creditors increased by 23%, and trade debtors are now at £13,000. The company’s small size—meeting two of three conditions for a small company—allows for flexibility, but the significant improvement in equity suggests a turnaround from previous losses. No auditor is mentioned, reflecting its exemption as a small company.

Overall, Denada Sales Ltd appears to be recovering from a challenging period. While it’s still a small operation, the improved financial performance and focus on a niche market—memory cards—suggest a stable, if modest, future.

Registered in England/Wales under the registration number 10800144, with a registered address at ST14 8HF, England, Uttoxeter, Hawthorn House, 45 Market Place.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.

Owners & PSC

  • Joyce Barry Dean
  • 6 years
  • 1
  • 25%+
  • Charlton Lyanne Clare
  • 7 years
  • 25%+

Managers

  • Joyce Barry Dean
  • 6 years
Director
Managing director

Last reports

Download the last financial report
Download the last confirmation report
* may contain a full shareholder list

Last news

  1. Total exemption full accounts made up to 2024-06-30
  2. Confirmation statement made on 2024-06-01 with no updates
  3. Total exemption full accounts made up to 2023-06-30

Importer profile by HS codes

Last imported products

All imported products

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