Daal Ltd

Daal Ltd from Ilford UK: a small, active company founded three years ago, boasts £6,579 in assets, operates from a real address, and is led by one director and one owner, with an e-commerce site. It’s a small business, meeting two of three conditions: turnover under £10.2 million, balance sheet total under £5.1 million, and fewer than 50 employees. The company operates in the retail sale via mail order houses or via internet industries.

Daal Ltd’s website, daals.com, showcases a wide range of furniture, from sofas and chairs to beds, dining sets, and outdoor seating. It’s clearly focused on affordable style, with frequent sales and a "US UK" selector indicating a dual-market strategy. The site is well-organized, with extensive product categories and filtering options, suggesting a professional e-commerce setup. There's a lot of emphasis on rugs and pillows too, with dedicated sections for texture, material, and size. The site also highlights a focus on customer service, offering free delivery over £999 and a "be a daaling" program to feature customers.

Financially, Daal Ltd presents a mixed picture. Creditors increased by 71%, reaching £30,000, and cash bank on hand dropped 160% to £580, which is a bit worrying. However, net assets also decreased by 45% to -£17,000. Trade debtors rose by 84%, which could be a sign of delayed payments or an attempt to boost sales with extended credit terms. Despite this, current assets increased by 67% to £6,600. The company’s small size and lack of employees (zero reported) keep overheads low, but the declining equity suggests it's burning through cash. The accounts are unaudited, and no auditor is mentioned, which is typical for a small company.

Overall, Daal Ltd seems to be navigating the challenges of a small e-commerce business. The website looks professional and the product range is appealing, but the financial figures indicate a need to manage cash flow and potentially increase sales to sustain growth. It's a bit of a gamble, but the focus on affordable furniture and a strong online presence could be a winning formula.

Registered in England/Wales under the registration number 13543051, with a registered address at IG1 2RJ, England, Ilford, 95 Ilford Lane.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.