Custdog Ltd

Custdog Ltd is a small, active company based in Norwich, UK, founded four years ago in December 2020. The business, run by a solo founder and single director, Takacs Bencsay Barbara, currently holds £925 in assets and operates from a real address. While confirmation is overdue by three months, the company’s focus is on retail sales via mail order and the internet, specializing in personalized dog toys.

The company’s website highlights its unique selling point: durable, personalized dog toy balls made from solid rubber. These balls are designed to withstand chewing and fetching, with options for engraving the owner's dog’s name. The site offers various bundles, including twin packs and a “Double Joy” option that includes poop bags. The site’s blog features regular updates on dog toy trends and promotions, reinforcing its position as a specialist in the niche market.

Financially, Custdog Ltd presents a mixed picture. While cash bank on hand increased by 69% to £140, net assets liabilities deepened to -£9,600, a 23% increase in losses. Creditors rose by 20% to £11,000, and loans from directors also increased by 20% to £11,000. Current assets remained relatively stable at £920. The company meets the criteria for a small company, with turnover under £10.2 million, assets under £5.1 million, and fewer than 50 employees. No auditor is mentioned, which is common for small, exempt companies.

The increase in debt and the deepening losses suggest Custdog Ltd may be burning through cash as it invests in marketing and product development. However, the company’s focus on a niche market and its unique product offering could provide a competitive advantage. It’s possible the company is reinvesting profits to grow the business, but the current financial trends warrant close monitoring.

Registered in England/Wales under the registration number 13096871, with a registered address at NR3 1JU, England, Norwich, Norfolk, Suites 214/215a, Sackville Place, 44-48 Magdalen Street.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.