Crush Cashmere Ltd

Crush Cashmere Ltd is a small, active company based in London, UK, founded four years ago in 2021. It operates as a wholesale business, importing and exporting clothing and accessories made by knitting or crocheting. The company, with a single director and owner—solo founder Sabbe Roxanne—holds £324,143 in assets and operates from a virtual address shared by sixteen other companies. It employs just one person.

The company’s website, Crush Collection, showcases a range of premium cashmere clothing for both women and men, spanning from sweaters and cardigans to jackets and dresses. The site emphasizes design philosophy, craftsmanship, and sustainability, with a focus on natural materials and recycled cashmere. It’s a fully functioning e-commerce platform, complete with a blog, subscription service, and a focus on customer service.

Financially, Crush Cashmere Ltd is showing some concerning trends. While cash reserves increased significantly to £84,000, creditors have ballooned to £400,000—a substantial increase. Net assets are currently in the negative, sitting at -£73,000, and retained earnings are also negative. Current assets are at £320,000, but trade debtors are at £240,000. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for agility, but the negative equity suggests it's burning through cash. The accounts are abridged and unaudited, and no auditor is mentioned, which is typical for small companies.

It's clear that while Crush Cashmere Ltd has a strong brand identity and a well-designed website, it's facing financial challenges. The significant increase in creditors suggests it’s relying on borrowing to keep operations running, and the negative equity is a red flag. Whether the company can sustain its growth and profitability remains to be seen.

Registered in England/Wales under the registration number 13215769, with a registered address at WC2N 5BY, England, London, 8 Northumberland Avenue.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.