Crown Online Trading Ltd

Crown Online Trading Ltd is a small, active company based in Preston, UK, established four years ago in 2020. With a real address and just one employee, the company holds £25,045 in assets and is overseen by a single director and owner, Aziz Khurrum. It operates an e-commerce site specializing in paints and decorating supplies, offering a wide range of products from leading brands like Crown, Sandtex, and Sadolin. The website highlights a comprehensive selection, including paints, tools, equipment, and accessories, catering to both trade professionals and DIY enthusiasts. It also offers colour matching services and a range of support resources, including news, promotions, and account options.

The company’s website, Crown Decorating Centres, showcases a robust online retail presence, with detailed product descriptions, customer reviews, and a user-friendly interface. It emphasizes a commitment to quality, competitive pricing, and excellent customer service. The site also features a blog with helpful tips and advice on decorating projects, further establishing Crown Online Trading Ltd as a trusted source of information and products in the decorating industry. It seems they are really doing well with the ecommerce side.

Financially, Crown Online Trading Ltd presents a mixed picture. While current assets increased significantly by 690%, reaching £25,000, equity plummeted 520%, ending at -£4,200. Bank cash dropped 87%, leaving just £45. Creditors, however, saw a dramatic increase of 3000%, reaching £29,000. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows it to remain nimble, but the substantial equity decline suggests a need for careful financial management. The accounts are unaudited, and no auditor is mentioned, which is common for small companies. It seems they are really struggling to keep their head above water.

The director has elected not to include a copy of the income statement within the financial statements, which is a common practice for small companies. The company has elected to apply the provisions of Section 11 of FRS 102 to all of its financial instruments. The director considers the use of going concern basis of accounting is appropriate.

Registered in England/Wales under the registration number 13039833, with a registered address at PR2 2YP, England, Preston, Lancashire,, Unit 7, Navigation Business Village, Navigation Way.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.