Corset Story Ltd

Corset Story Ltd, based in Warwick, UK, is a small holding company with an active status. Established fourteen years ago in 2010, the company employs fifteen people and holds assets totaling £1,156,517. It operates from a real address and is managed by two directors and one owner. The company’s core business revolves around an e-commerce site specializing in corsets and related clothing, boasting a stellar 5.0 Google rating from 54 reviews. It regularly imports clothing and accessories (excluding knitted or crocheted items) for 51 months, with the latest import occurring in December 2024. It also exports these items for four months, with the last export taking place in September 2023.

The company’s website, Corset Story UK, is a vibrant showcase of corsets in various styles – underbust, overbust, waspie, and more – catering to diverse tastes from steampunk fashion to bridal wear. It offers a unique “4 for 1 Multibuy” deal, encouraging bulk purchases. The site emphasizes quality, with a 12-month warranty on all corsets, and provides helpful resources like sizing guides and lacing tutorials. It even has a section dedicated to sustainable practices.

Financially, Corset Story Ltd exhibits some concerning trends. Accrued liabilities increased by 100%, while accumulated amortisation of intangible assets rose by 12%. Bank borrowings decreased significantly by 66%, and cash reserves dropped by 45%. Creditors also decreased by 47%. The company’s small size (meeting two of three criteria for a small company) helps with agility, but the drop in net assets – a 11% decrease – is notable. The company’s average number of employees has also decreased by 40%, from fifteen to nine. With no auditor mentioned, the figures are unaudited.

Despite these challenges, Corset Story Ltd maintains a strong online presence and positive customer reviews. The company’s focus on niche products and unique promotions suggests a strategy to differentiate itself in the competitive online retail market. It will be interesting to see how the company navigates these financial pressures and sustains its growth in the coming years.

Registered in England/Wales under the registration number 07322670, with a registered address at CV37 9NR, England, Stratford-Upon-Avon, Unit 12 Timothys Bridge Road, Stratford Enterprise Park.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.