Carol Joy London Limited

  • Small
  • Active
  • 10 years
  • 4 employees
  • £809,948 (assets)
  • Real address
  • 2 directors
  • 1 owner
  • Irregular importer
  • Regular exporter
  • Solo founder
  • E-commerce
  • Rating 4.0 (7)

Field of Operation

Wholesale of perfume and cosmetics
46450 10433 companies
Retail sale via mail order houses or via Internet
47910 204361 companies

Website

Social media

Summary

Carol Joy London Ltd from Penarth, UK, is a small, active company founded ten years ago in 2014. With four employees and £809,948 in assets, it’s a solo-founded operation run by one owner and two directors. The company operates an e-commerce site specializing in luxury skincare and haircare, boasting a 4.0 Google rating from seven reviews. It’s an irregular importer of jewelry, precious stones, and metals (just one month of imports recorded), but a regular exporter of essential oils and perfumes (thirteen months of exports).

The company’s website, Carol Joy London, positions itself as a provider of results-driven skincare, hair care, and home fragrance. It emphasizes partnerships with exclusive spas worldwide, including The Dorchester, The Waldorf Astoria Maldives, and Raffles Dubai. The site showcases a range of collagen-based products, highlighting their Swiss Golden Millet Oil and German-made collagen technologies. It even offers a three-step skincare ritual, encouraging customers to elevate their routines.

Financially, Carol Joy London Ltd presents a mixed picture. While current assets increased by 180%, reaching £810,000, net assets decreased by 110%, landing at -£970,000. Bank borrowings rose by 2.2%, reaching £10,000, and cash reserves fell by 27%, sitting at £41,000. Creditors increased significantly by 140%, reaching £1,800,000, and trade debtors ballooned by 380%, reaching £240,000. The company's small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it stay nimble, but the substantial equity decline and rising debts suggest it’s burning through cash. No auditor is mentioned, likely due to its small company status, so the figures are unaudited.

The company’s focus on luxury and spa partnerships is clear, but the financial data indicates a need to carefully manage its expenses and cash flow to ensure its long-term sustainability. It's a good sign that the directors changed the list four months ago, which could be a sign of a new strategy.

Registered in England/Wales under the registration number 09266482, with a registered address at CF64 3EE, Wales, Penarth, South Glamorgan, C/O Cadre Advisory, Station Approach.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.

Owners & PSC

  • 6 months
  • 75%+

Managers

  • 6 months
  • 1
Director
  • 6 months
  • 4
Director

Last reports

Download the last financial report
Download the last confirmation report
* may contain a full shareholder list

Last news

  1. Second filing for the appointment of Mrs Carol Joy Hatton as a director
  2. Termination of appointment of Jane Helen Symonds-Willmott as a director on 2024-11-19
  3. Change of details for Mrs Nicole Fletcher as a person with significant control on 2024-11-19
See all events

Importer profile by HS codes

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Last imported products

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Exporter profile by HS codes

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Last exported products

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Buy the list of 1625 UK B2B buyers of essential oils and perfumes.
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