Bra Sense Limited

Bra Sense Ltd, based in Doncaster, UK, is a small, active company founded 22 years ago. It’s a solo-founded operation with three directors, employing just two people and holding £17,316 in assets. The company operates an e-commerce site with a stellar 5.0 Google rating from five reviews, specializing in the retail sale via mail order and internet. It’s a real registered address, though 66 companies are registered there, which is a little strange.

The website, Bra Sense, focuses on providing a personal fit service for women’s lingerie. Sara O’Regan, the owner, offers consultations, either in-person or via Zoom, to help customers find the perfect bra. The site emphasizes understanding individual body shapes and preferences, and even offers wardrobe reviews. It’s clear that the company prides itself on expert advice and a personalized shopping experience.

Financially, Bra Sense Ltd presents a mixed picture. Current assets have fallen by 18% to £17,000, and net assets are down 12% to -£120,000. Cash bank on hand has also declined significantly by 65%, dropping to just £620. While trade creditors have remained relatively stable, the decrease in cash reserves and the negative equity suggest the company is burning through money. The company meets two of the three conditions to be considered small, with turnover under £10.2 million, assets under £5.1 million, and fewer than 50 employees. No auditor is mentioned, so the figures are unaudited.

It seems Bra Sense Ltd is facing challenges in maintaining its financial health, despite its strong customer reviews and personalized service. The company’s reliance on a single owner and director could also be a vulnerability, although the presence of two other directors might provide some balance.

Registered in England/Wales under the registration number 04633708, with a registered address at DN1 2HJ, Doncaster, South Yorkshire, 9 Thorne Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.