Blush & Ivory Limited
- Small
- Active
- 9 years
- 3 employees
- £19,052 (assets)
- Virtual address
- 1 director
- 1 owner
- Regular importer
- Solo founder
- Rating 5.0 (43)
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Summary
Blush And Ivory Ltd, based in Bromley, UK, is a small, active company founded nine years ago. With three employees and £46,164 in assets, it operates from a virtual address—a detail flagged by the presence of 201 other companies registered at the same location. The business is led by a solo founder and director, Nakimuli Safinah, and maintains a stellar 5.0 Google rating based on 43 reviews. It regularly imports clothing and accessories, not knitted or crocheted, with its last import activity recorded seven months ago in April 2022.
The company’s website, Blush Ivory London, showcases a bridal boutique specializing in wedding dresses and accessories. It features a curated selection of gowns from luxury designers like Pnina Tornai and Calla Blanche, alongside a sample sale offering discounted dresses. The site also highlights hair accessories and offers appointment booking—suggesting a focus on personalized service and a traditional retail model. The website is clearly geared towards a high-end market, with a blog featuring celebrity inspiration and showcasing the company's involvement in industry events.
Financially, Blush And Ivory Ltd's recent performance paints a mixed picture. Current assets have fallen significantly by 50%, dropping to £46,000, while net assets have plummeted 240%, ending at a negative £54,000. Bank borrowings have decreased by 88%, reaching just £1,400, and cash reserves have fallen 13% to £170. Trade debtors have also decreased by 46%, while creditors have fallen 8.2% to £100,000. The company’s small size—meeting two of three criteria for a small company—helps it remain flexible, but the large negative equity raises concerns. The unaudited financial statements, exempt due to the company’s small size, rely on director-reported data.
Despite the financial pressures, Blush And Ivory Ltd maintains a strong online presence and positive customer reviews. The company's focus on bridal wear and personalized service, coupled with its luxury brand partnerships, suggests a commitment to a premium market. Whether the company can overcome its financial challenges and sustain its growth remains to be seen—but its reputation and niche focus provide a solid foundation.
Registered in England/Wales under the registration number 09775278, with a registered address at BR1 3QD, England, Bromley, 24 Scotts Road.
WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Owners & PSC
-
Individual
- 8 years
- 2
- 75%+
-
Resident of United Kingdom
Managers
-
Individual
- 9 years
- 2
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted eight months ago.
Last news
-
Total exemption full accounts made up to 2024-09-30Download 10 pages pdf report
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Registered office address changed from C/O T Burton & Co Ltd, Suite 1 Scotts Place 24 Scotts Road Bromley Kent BR1 3QD England to 24 Scotts Road Bromley BR1 3QD on 2024-10-28Download 1 page pdf report
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Compulsory strike-off action has been discontinuedDownload 1 page pdf report
Importer profile by HS codes
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Last imported products
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