Bestproducts Hope Ltd

Bestproducts Hope Ltd is a small, active company based in London, UK, founded three years ago in May 2021. It’s a solo founder operation with one director and owner, Enev Evgeni Aleksandrov, and holds just £1,507 in assets. The company operates from a virtual address – with 8759 other companies registered at the same location – and specializes in retail sale via mail order houses or via internet.

The company's website, Best Products Gifting, is a sprawling online marketplace featuring product reviews, news, deals, and a wide range of categories from tech and home goods to fitness, beauty, and parenting. It's a content-rich site, with editors' picks, trending products, and gift guides galore. The site feels like a modern aggregator, pulling together deals and reviews from across the web. It’s clearly geared towards e-commerce, though it doesn’t appear to directly sell products itself, instead acting as an affiliate marketing platform.

Financially, Bestproducts Hope Ltd is showing some interesting trends. Cash bank on hand increased by a significant 91%, reaching £1,500, while current assets also rose by 91% to £1,500. However, creditors increased by 34%, reaching £140, and net assets liabilities also increased by 100% to £1,400. The company’s small size – meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees – helps it stay nimble, but the increase in creditors suggests it may be relying on short-term borrowing to manage its operations. There's no auditor mentioned, which is typical for small companies exempt from an audit.

Overall, Bestproducts Hope Ltd seems to be navigating the competitive online marketplace with a focus on content and affiliate marketing. While the financial picture is a little tight, the increase in cash and assets suggests it’s at least holding its own.

Registered in England/Wales under the registration number 13416043, with a registered address at EC1V 2NX, England, London, 124 City Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.