Ayurveda Pura Ltd

Ayurveda Pura Ltd is a small, active company based in London, UK, founded 21 years ago in 2003. With £495,855 in assets and a virtual registered address, it’s a solo-founded operation run by two directors and a single owner. The company employs just two people and operates as a regular importer of essential oils and perfumes (12 months) and a regular exporter of miscellaneous food products (5 months).

The company’s website, Ayurveda Pura Ayurvedic Products Online, is a fully functional e-commerce platform. It features a clean design, a range of Ayurvedic products including herbal teas, food, capsules, powders, and cosmetics, and a helpful “Dosha Quiz” to guide customers. The site also includes a blog with articles and advice on Ayurveda, yoga, and seasonal detox rituals—a clear effort to build authority and engage customers. It seems to be a CMS builder active site.

Financially, Ayurveda Pura Ltd presents a mixed picture. Current assets increased by 8.8% to £500,000, while net assets decreased by 16% to -£2.1 million. Bank borrowings increased by 14% to £2.6 million, and creditors rose 17% to £33,000. Cash reserves fell 14% to £27,000. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it stay nimble, but the significant equity decline raises concerns. With no auditor mentioned (likely exempt as a small company), the figures rely on unaudited statements.

The company’s retained earnings and accumulated losses are quite negative, suggesting it’s burning through money. The increase in creditors, while potentially manageable, could indicate a need for improved cash flow management. It seems like the company is trying to grow its business, but it’s facing some financial headwinds.

Registered in England/Wales under the registration number 04943608, with a registered address at EC1V 2NX, England, London, 124 City Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.