Apex Pet Products Ltd

Apex Pet Products Ltd, hailing from Flint, UK, is a small, active company founded two years ago. With four employees and £30,023 in assets, it operates as a solo-founder venture, managed by a single director and owner, Sophie Victoria Gabbetis. The business runs an e-commerce site selling unique pet products, including "Meat Bubbles"—novelty bubbles flavored for dogs—and offering personalized pet accessories. It's a real address, and only one company is registered there, which is good.

The website showcases a diverse range of products, from flavored bubbles and bandanas to 3D-printed letter tags. It also features a blog with content on dog breeds and pet care tips, demonstrating an effort to engage with customers beyond just sales. The site even includes a stockist map and details for wholesale and trade customers, suggesting an ambition to expand beyond direct-to-consumer sales. The intellectual property right of our products or material including photographs, designs pictures, text, and logos are the copyright of Apex Pet Products Ltd.

Financially, Apex Pet Products Ltd is facing some challenges. While the company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for agility, its net assets and liabilities are both at -£19,000. Cash reserves are at a modest £7,000, and bank borrowings have increased. Creditors are at £49,000, and trade debtors are at £1,000. The company’s inventories are valued at £22,000, and other taxation social security payable is at £5,300. There's no auditor mentioned, which is expected for a small company.

The company's financial situation suggests it’s burning through cash, possibly due to investments in inventory or marketing to grow its online presence. The lack of profit and the reliance on bank borrowings are concerns, but the strong online presence and unique product offerings could provide a path to profitability. It’s a small company, so it’s not surprising that it’s not making a profit.

Registered in Wales under the registration number 14169636, with a registered address at CH6 5UY, Wales, Flint, Flintshire, Unit 6 Manor Industrial Estate.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.