Anthony's London Ltd
- Small
- Active
- 11 years
- £27,779 (assets)
- Virtual address
- 1 director
- 1 owner
- Irregular importer
- E-commerce
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Summary
Anthony’s London Ltd, based in London, UK, is a small, active company founded eleven years ago in 2014. With £27,779 in assets and a virtual address shared by many other businesses, it’s a compact operation managed by one director and owner. The company operates an e-commerce site selling watches, and it’s a irregular importer, with its top import category being Clothing and accessories, not knitted or crocheted, totaling 2 months of imports. The last import operation was conducted on February 01, 2023. It also provides other business support services.
The company’s website, Anthony James Watches, showcases a wide range of watches, from classic chronographs to sports models, emphasizing quality and design. The site highlights a 4.9-star rating and offers a 5-year warranty, 30-day free returns, and fast worldwide shipping – all hallmarks of a modern online retailer. It's clear that Anthony James Watches is the primary focus, with a strong emphasis on brand prestige and customer satisfaction.
Financially, Anthony’s London Ltd presents a mixed picture. Current assets have decreased by 34%, dropping to £28,000, while net assets have plummeted 42% to -£33,000. Bank borrowings have decreased by 28%, reaching £9,000. Creditors have also decreased by 3.7%, suggesting better debt management. Cash reserves are a meager £2,300. Trade debtors have fallen by 41%, indicating quicker payments from customers. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it stay agile, but the significant equity decline is a cause for concern. There's no auditor mentioned, likely due to its small size.
While the e-commerce side appears to be active and well-presented, the financials suggest the company is burning through cash. Whether this is a typical startup phase or a more serious issue remains to be seen. The company is holding steady, but facing pressures.
Registered in England/Wales under the registration number 08978581, with a registered address at W1W 7LT, England, London, 85 Great Portland Street.
WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Owners & PSC
-
Individual
- 8 years
- 3
- 50%+
-
Resident of United Kingdom
Managers
-
Individual
- 11 years
- 1
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted two months ago.
Last news
-
Confirmation statement made on 2025-04-17 with no updatesDownload 3 pages pdf report
-
Total exemption full accounts made up to 2024-03-31Download 7 pages pdf report
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Confirmation statement made on 2024-04-17 with no updatesDownload 3 pages pdf report
Importer profile by HS codes
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Last imported products
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