Alphalete Eu Limited

Alphalete Eu Ltd, based in London, UK, is a small, active company founded eight years ago in 2017. With £10,957,665 in assets and a virtual address shared by thousands of other companies, it’s a solo-founded operation managed by one director and owner. The business operates in the retail sale via mail order houses or via internet, and regularly imports clothing and accessories made by knitting or crocheting (339 months of import activity recorded, latest in January 2025) while also exporting clothing and accessories, not knitted or crocheted (9 months of export activity, latest in December 2023).

The company’s website, Alphalete Athletics UK, showcases a range of premium workout clothes and athleisure wear for both men and women. The site is well-designed, with a focus on high-quality photography and a clean user experience. It features a "Visit Alphaland" section, promoting a lifestyle of learning, dreaming, and being more—a clear attempt to build a brand beyond just selling clothes. The site also has a dedicated section for new releases, popular items, and a help center, demonstrating a commitment to customer service.

Financially, Alphalete Eu Ltd shows a mixed picture. Cash bank on hand increased significantly by 49%, reaching £10 million, while creditors also rose by 38% to £8.9 million. Current assets increased by 39% to £11 million, and equity improved by 42% to £2.1 million. However, trade creditors and trade payables increased by 43%, and total inventories decreased by 33%. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it remain agile, but the increase in creditors suggests it’s relying on credit to fund its operations. The company’s accounts are unaudited and exempt, so the numbers are director-reported.

Despite the increase in creditors, the company’s strong cash position and growing assets suggest it’s not burning through money like a startup. It seems to be a stable, growing business with a clear brand identity and a focus on premium products. The increase in creditors could be a result of increased sales and inventory purchases, or it could be a sign of financial strain. It’s hard to say for sure without more information, but for now, Alphalete Eu Ltd appears to be in a reasonably healthy position.

Registered in England/Wales under the registration number 10685888, with a registered address at WC2H 9JQ, England, London, 71-75 Shelton Street, Covent Garden.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.