Ale Jewels Ltd

Ale Jewels Ltd is a small, active company based in London, UK, founded two years ago in June 2022. It’s a private limited company with a real registered address and employs just one person. The company is run by two directors and two owners, and operates an e-commerce site selling contemporary jewellery.

The website, AleJewel Workshop, showcases handcrafted jewellery inspired by nature and designed in Barcelona. It offers a wide range of products, including rings, bracelets, necklaces, and earrings, with a focus on unique designs and high-quality materials like gold, silver, diamonds, and pearls. The site caters to both European and US customers, offering shipping options and supporting multiple languages. It also features a blog with customer testimonials and promotions, and a gift card option. The website really is quite impressive.

Financially, Ale Jewels Ltd shows a mixed picture. Cash bank on hand increased by a significant 60% to £53,000, which is a positive sign. However, creditors also rose substantially, increasing by 110% to £32,000, and other creditors jumped a whopping 190% to £29,000. Equity, however, grew by 18% to £21,000. The company’s small size (meeting two of three conditions for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows it to be flexible, but the increase in creditors does raise some questions. The company’s accounts are described as “filleted” and unaudited, and were authorised for issue in March 2025.

It’s clear that Ale Jewels Ltd is a small business navigating the challenges of growth. While the website and product range suggest a strong brand identity, the financial data indicates that it's burning through cash. Whether this is a temporary phase or a longer-term trend remains to be seen.

Registered in England/Wales under the registration number 14182742, with a registered address at SE2 0JZ, England, London, 15 Commonwealth Way.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.