Adeela Salehjee Limited

Adeela Salehjee Ltd, based in London, UK, is a small, active company founded eight years ago. It employs just one person and holds £54,710 in assets. With two directors and a single owner, the business operates an e-commerce site and has a stellar 5.0 Google rating based on one review. The company regularly imports clothing and accessories made by knitting or crocheting, with four months of import activity recorded.

The website, infoadeelasalehjee.com, showcases a luxury cashmere knitwear brand. It offers a wide range of women’s apparel, including sweaters, gloves, scarves, and slippers, with a focus on high-quality materials and timeless designs. The site supports multiple currencies and offers international shipping, catering to a global customer base. It also has a physical store at 67 Northways College Crescent.

Financially, Adeela Salehjee Ltd presents a mixed picture. Current assets have decreased by 29% to £55,000, while net assets have plummeted 160% to -£2,800. Cash reserves have dropped significantly by 80% to just £8,100. Trade debtors have remained constant, but creditors have decreased by 21% to £61,000. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it maintain agility, but the substantial equity decline suggests potential financial pressure. No auditor is mentioned, as the company is exempt as a small entity.

The decrease in cash reserves and the negative equity raise questions about the company’s financial health, although the reduction in creditors suggests improved debt management. It’s possible that the company is reinvesting in its business to drive growth, but the sharp decline in equity warrants close monitoring.

Registered in England/Wales under the registration number 10367503, with a registered address at NW3 5DP, England, London, 67 Northways College Crescent.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.