Aarz London Limited
- Small
- Active
- 11 years
- 9 employees
- £262,480 (assets)
- Real address
- 1 director
- 1 owner
- Regular importer
- Solo founder
- E-commerce
- Rating 4.0 (27)
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Phones
Summary
Aarz London Ltd, based in London, UK, is a small, active company founded eleven years ago in 2013. With nine employees and £262,480 in assets, it’s a solo-founded operation managed by a single director and owner. The company enjoys a solid 4.0 Google rating based on 27 reviews and is a regular importer of footwear and related items, having imported for 85 months, the last time in February 2025.
Aarz London operates an online shoe shop, aarzlondon.co.uk, offering a wide range of footwear for men, women, and children. The website highlights its diverse selection, including sandals, boots, trainers, and accessories, with a focus on competitive pricing and worldwide delivery. It also emphasizes a 30-day refund policy and same-day dispatch before 3pm. The site's design suggests a modern e-commerce focus, with clear product categories, high-quality images, and a user-friendly interface.
Financially, Aarz London Ltd presents a mixed picture. Cash bank on hand dramatically improved, soaring 320% to £33,000, a welcome change. However, net assets declined by 29% to -£46,000, and bank borrowings increased by 38% to £190,000. Creditors also rose significantly, up 78% to £250,000. While trade debtors increased by 35% to £120,000, suggesting potential growth, the overall trend points to a company managing its finances carefully, but perhaps facing some pressure. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for agility, but the equity drop warrants attention. The financial statements were prepared by Alderton Accountancy Ltd and are exempt from audit, relying on unaudited data.
In short, Aarz London Ltd is a growing online shoe retailer navigating the challenges of a competitive market. Its strong Google rating and diverse product selection are positives, but the company will need to carefully manage its finances to ensure long-term sustainability.
Registered in England/Wales under the registration number 08783744, with a registered address at E1 1DE, England, London, Greater London, 209 Whitechapel Road.
WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Owners & PSC
-
Individual
- 9 years
- 1
- 75%+
-
Resident of United Kingdom
Managers
-
Individual
- 11 years
- 1
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted eleven months ago.
Last news
-
Registered office address changed from 193 Ilford Lane Ilford IG1 2RU England to 209 Whitechapel Road London Greater London E1 1DE on 2025-04-09Download 1 page pdf report
-
Change of details for Mr Kashif Ali as a person with significant control on 2024-10-03Download 2 pages pdf report
-
Director's details changed for Mr Kashif Ali on 2024-10-03Download 2 pages pdf report
Importer profile by HS codes
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Last imported products
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